The UCB Company, a subsidiary of the KADJI Group, is looking for a HEAD OF ROUTE TO CONSUMER

TYPE OF CONTRACT: CDI

MISSIONS:
·      Develop and implement a comprehensive route to market strategy that aligns with the company’s overall business objectives
·      Manage and optimize our company’s presence across various channels, including traditional trade, modern trade, e-commerce, and other emerging channels.
·      Collaborate with the logistics and distribution teams to ensure that our products are delivered to customers in a timely and cost-effective manner
·      Gather and analyse data on customer and consumer behaviour to inform RTC strategies and optimize our route to market
·       Establish and track key performance indicators (KPIs) to measure the effectiveness of our RTC strategies and identify areas for improvement.

PROFILE
·      MBA or advanced degree;
 Certifications in sales, marketing, or logistics, Project Management such as the Certified Sales Professional (CSP) or the Certified Professional in Logistics (CPL)
·      Minimum 15 years of experience in sales and commercial operations, Sales field role and RTC at senior position in the FMCG sector and preferably in the total beverage sectors
·      Excellent analytical, problem solving, and decision-making abilities
·      Fluent in English and French (Writing & speaking)
·      Ability to interpret different sources of data and market trends to inform strategic decisions
·      Proficient in sales management software and CRM systems
·      Strong leadership and team management skills
·      SAP Knowledge will be a plus.
Interested candidates should send their CV in PDF format to: recrutement@sa-ucb.com

Deadline : 15/01/2025 at 5:00 P.M
N.B: Please specify HoRTC012025 in the subject line of the email.